The Marketing WELL

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Inside The Marketing WELL

I’m a seasoned fractional marketing consultant, partnering with mission-driven startups, brands and small businesses to build multichannel strategies, run impactful events, and drive meaningful growth.

I specialize in events and event marketing, and offer traditional brand and growth marketing strategy and implementation as well.

  • End-to-end marketing support for:

    • Multi-day conferences

    • Virtual + in-person events

    • Product launches and brand activations

    Includes:

    • Multichannel marketing strategy

    • Email and social campaigns

    • Targeted outreach plans

    Sponsorships & Partnerships

    • Strategy, outreach, and pitch development

    • Sponsor and partner experience design

    • Email Campaigns

    • Newsletters

    • Platform-specific strategies (LinkedIn, Instagram)

    • Scroll-stopping content and engagement tactics

  • End-to-End planning and production of multi-day conferences, summits, workshops, launch events, corporate Roundtable dinners, holiday parties, and retreats.

Featured Work

  • B2B healthcare 3-Day, 2,000 person Conference: Event Production, Email and Social Campaigns and Sponsorships

  • AI Tech Summit: Event Coordination and Vendor Management

  • Jayla Health Launch Event: Social Media Campaigns and Event Production

  • Wellness Expo Summit: Email and Social Media Campaigns

  • Healthcare Startup Corporate Lunch-and-Learn: Event Production

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Clients and Brands we’re trusted by…

Join our wellness community, WELL Hous

WELL Hous is a wellness community focused on events and experiences (across the northeast and west coast!) that promote and engage the mind, body and spirit.

Subscribe here to stay up to date on upcoming events, partnerships, and more!

What Clients have shared…

“I cannot recommend Amber and The Marketing WELL enough! Amber worked her magic to help me sell and book a beautiful virtual wellness class—a feat that’s challenging for so many teachers. She was incredibly supportive, her guidance and compassion kept me grounded, and the workshop turned out fantastic thanks to her expertise and encouragement. If you’re looking for someone who truly understands the wellness marketing and events space, and goes above and beyond, Amber is the one!”

-Liza Colpa

“I had the pleasure of working with Amber as she helped grow WELL’s presence in the digital health ecosystem. She’s proactive, creative, and brings a ton of energy to her work.

Amber took ownership of our brand’s online presence, making sure our message reached the right people in a way that really connected. She’s flexible and great at adapting to shifting priorities while keeping an eye on the big picture.

Beyond just getting things done, Amber brings fresh ideas and smart strategies to the table. She’s professional, easy to work with, and really understands the digital health space. If you’re an early-stage startup or solo entrepreneur looking for someone to help you build a strong, credible presence, I highly recommend working with Amber!

-Clare Kennedy Purvis, Psy.D.

Meet the Founder

Meet the Founder

Amber is the founder + Head of Marketing at The Marketing WELL, a fractional marketing consultancy specializing in marketing and events.

Amber partners with a range of mission-driven B2B and B2C startups in a fractional and freelance capacity with a focus on building and scaling multichannel marketing strategies, designing high-impact event marketing programs, and supporting brand growth at every stage of the journey.

Amber started her career helping some of the world’s most elite Fortune 100 companies drive growth through data-driven marketing and brand innovation. While pursuing her MBA, she found herself drawn to the energy and pace of startups, where she could be closer to the creative process and help shape companies from the ground up.

Contact us.

No pressure, just a real conversation about how hosting or sponsoring an event can move your brand forward.